Mercedes-Benz Digital Light

19:00 → 24:00
  • Holešovice
  • Installation

About project

The installation makes use of the projectors natively implemented in the vehicle’s light beams. Fusion of animation, sound and light imitates a night ride with the iconic automobile. Fog and mist enhance the volume of projection and lights and electronic music background adds dynamics.

The revolutionary headlamp technology DIGITAL LIGHT allows completely new functions, e.g. the projection of marking aids or warning symbols onto the road ahead. In each headlamp, DIGITAL LIGHT has a light module with three extremely powerful LEDs with light that is refracted and directed by 1.3 million micro-mirrors. The resolution is therefore more than 2.6 million pixels per vehicle.

About artist

3dsense is a creative studio comprising artists and programmers that make use of combining high-end technological procedures and artistic elements to create unique interactive performances. Its artwork includes light design, large scale projections, video mapping shows, museum exhibits, scenography, or VR&AR applications.

3dsense regularly takes part in international light festivals. Among already implemented projects we can mention an eerie installation The Colour Out of Space exhibited at Lux Helsinki or a large scale installation IRIS presented at White Night in Melbourne and Ballarat. Besides the aforesaid, they recently realized interactive video mapping on Prague State Opera, a large scale light show on the occasion of November 17 in the Národní street or the Kings of the Sun exhibition in the National Museum.