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3dsense (CZ) → Mercedes-Benz Digital Light

19:00 → 24:00
  • Installation

About project

The installation makes use of the projectors natively implemented in the vehicle’s light beams. Fusion of animation, sound and light imitates a night ride with the iconic automobile. Fog and mist enhance the volume of projection and lights and electronic music background adds dynamics.

The revolutionary headlamp technology DIGITAL LIGHT allows completely new functions, e.g. the projection of marking aids or warning symbols onto the road ahead. In each headlamp, DIGITAL LIGHT has a light module with three extremely powerful LEDs with light that is refracted and directed by 1.3 million micro-mirrors. The resolution is therefore more than 2.6 million pixels per vehicle.

About artist

3dsense is a creative studio combining art and modern technology. Its work includes light installations, large-scale projections, video mapping, museum exhibitions, scenography and VR&AR applications. The studio collaborates with international entities and cities (e.g. Hasley, People of Lancaster and Grona Lund Stockholm projects) and regularly participates in international festivals (e.g. Lux Helsinki or White Night Melbourne). In the Czech Republic, it has recently completed an interactive exhibition for the Institute of Memory of the Nation Brno. Among its well-known projects are an interactive video mapping for the reopening of the State Opera House and a light installation for the 30th anniversary of the Velvet Revolution.